11 December 2009

Cargills to Launch 100 New Outlets in Sri Lanka

11th December 2009, www.dailymirror.lk, By Nizla Naizer

Sri Lanka's premier retail super market chain Cargills Food City announced the launch of 100 new outlets all over the country, with the opening up of its 140th outlet at Rajagiriya yesterday.

The new Cargills Foods City at Rajagiriya offers over 10,000 square feet of an ultra modern shopping experience for customers open from 8 a.m. to 11 p.m. daily.

Shoppers can expect the superior customer care that has come to be the hallmark of Cargills. The new outlet features a range of 10,000 products, a bakery, fresh vegetables and fish as well as a wide variety of high quality processed meat and much more.

Cargills CEO Ranjit Page said: "The launch of our 140th outlet is all the more special because this outlet marks simultaneously the first of 100 more Cargills Food City outlets that will be set up in neighbourhoods across 25 districts in the coming years."

"This bold decision was taken as a result of our understanding of consumers and their need for greater convenience and affordability. Being the first retail network to initiate our own out-grower network, we are proud of our ability to give the highest possible price to farmers while providing nutritious high quality goods to the consumer at the most affordable prices," he said.

"I am confident that the 100 new Cargills Food City outlets will create an agricultural revolution that will be the engine of growth for the nation. I am deeply grateful to Cargills Food City customers for their loyalty and look forward to their unstinted support over the next few years as Cargills Food City drives the transformation of the retail landscape in the country," Page added.

He also said that the decision to add 100 more outlets had positive repercussions for the nation in its entirety, since 70% of the workforce employed in Cargills Food City outlets hails from rural Sri Lanka, receiving advanced professional training at the non-profit Albert A. Page Institute of Food Business.

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