Reliance to Launch BIG CBS TV Channels in Sri Lanka with Lanka Broadband Network

06th February 2012, www.news360.lk

India’s Reliance Broadcast Network Limited has signed a deal with Lanka Broadband Network to launch three channels of BIG CBS in the Island, says a media report.

The deal will result in Reliance bringing in three English entertainment channels into Sri Lanka, namely BIG CBS Prime, BIG CBS Love, and BIG CBS Sparks.

BIG CBS Networks is an equally owned joint venture of Reliance Broadcast Network Limited and CBS Studios International.

According to the company’s website, BIG CBS Prime is a premium general entertainment channel, BIG CBS Spark is a youth entertainment channel and BIG CBS Love is a women’s entertainment channel.

Reliance is also planning to launch the fee based channels in other South Asian countries such as Nepal, Bhutan, Maldives and Pakistan in the future.

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Mukesh Ambani in Sri Lanka to Participate in IIFA Global Business Forum

31st May 2010, www.news.lk

Mukesh Ambani, the Chairman and Managing Director of Reliance Industries- the largest private sector enterprise in India, and the world's 4th richest man will arrive in Sri Lanka to participate in Indian Film Academy Awards’ (IIFA) Global Business Forum.

The forum is geared towards making Sri Lanka an investment hub. It is considered to be the highlight in the scheduled events and will define the economic and intellectual component of the four day long IIFA weekend. The forum will convene an elite group of speakers representing industry, government and academia in a candid panel discussion on the sectors that power Trade, Commerce & Investment, Cricket and Entertainment, and examine promising areas of cooperation
between Sri Lanka and India.

While serving as a platform to showcase Sri Lanka to a delegation of 50 high ranking members of India’s corporate and business world (including Ambani), the Forum will be broadcast by CNBC and CNN-IBC to over 46 countries while also attracting a host of other local and international media.

IFFA Global Business Forums in the past have attracted potential investors and businessmen to the host destination, which has resulted in a range of economic benefits to destination.

Forbes Magazine values Ambani’s personal wealth at US$29.0 Billion, making him the world's fourth richest person and Asia's wealthiest person.

Mukesh Ambani directed and led the creation of the world’s largest grassroots petroleum refinery at Jamnagar, India, with a current capacity of 660,000 barrels per day (33 million tonnes per year) integrated with petrochemicals, power generation, port and related infrastructure. Today, he leads the largest private sector conglomerate in India. Ambani will fly into Sri Lanka on his plane, Boeing 737 BBJ2.