Sri Lanka, the Best Location for Tourism Investments

29th October 2009, www.dailymirror.lk

Having entered a new era after the restoration of total peace in the country, Sri Lanka has become the best location for tourism investments with the opening of the North and East ,said Vipula Wanigasekera, General Manager of Sri Lanka Convention Bureau (SLCB),addressing the conference delegates from the Middle East led by HP Procurve.

The delegates had their regional meetings at the Heritance Ahungalle where the Convention Bureau made a presentation on Investment potential, tourist attractions and Sri Lanka’s different dance forms. The delegates expressed their total satisfaction with a pledge not only to come back with their families and friends for holidays but also to look into investment possibilities which they believe, must be pursued before the ‘word goes around’.

SLCB continues its strategy to woo Corporate meetings into Sri Lanka through overseas corporate opinion makers which the SLCB reckons as more credible than any other communication mode. Now we are able to achieve several communication objectives when you have opportunities to address such conferences also by having certain value additions to their programs such as entertainment etc. We also take the full advantage of these events to show them the attractions in diversity as they do not have sufficient time to take round trips when they attend conferences of this nature.

The whole idea is to send them back with a pleasant memory so that their experiences can trigger further visits whether they are Corporate Meetings, Incentives or holidays says Wanigasekera.